News

Pure Fishing Closes Purchase of Plano Synergy, Sells Plano’s Accessories Brands to GSM Outdoors

April 26, 2021

Pure Fishing Inc. announced the close of its purchase of Plano Synergy Holdings Inc. As part of the closing of this purchase, Pure Fishing also announced it had closed the sale of Plano Synergy’s archery and hunting accessories brands to GSM Outdoors. Pure Fishing will retain ownership of the Plano and Frabill brands to complement the company’s existing footprint in the global fishing tackle market. Pure Fishing will also retain ownership of Plano’s storage and fall storage business and its Creative Options and Caboodles brands. | More Information

Thermacell® Launches its Most Powerful Zone Mosquito Repeller Ever

April 23, 2021

Thermacell Repellents, Inc. the leading manufacturer of area mosquito repellents, has announced the launch of the revolutionary Thermacell E55 Rechargeable Mosquito Repeller. With an industry leading 20-foot zone of mosquito protection, the new E55 provides 80% larger zone of mosquito protection than previous Thermacell mosquito repellers. | More Information

LAMO Footwear Introduces New Styles for SS2021

April 23, 2021

LAMO Footwear released six new styles for its Spring/Summer 2021 collection featuring in its LAMO-Lite and vulcanized lines. The brand has incorporated breathable knit materials, platform silhouettes and more comfort in its lineup. | More Information

NSSF Unveils Revised Star Rating System for Outdoor Ranges

April 19, 2021

NSSF has announced a revamped Star Rating System for outdoor range businesses that can guide existing ranges and developers of new ranges in creating professional facilities that will succeed in attracting a wide range of customers. The system encourages ranges to strive for a Five-Star rating, which is the gold standard for the firearm industry and honors ranges that through best business practices have developed a business that customers know is in the top tier and worthy of their patronage. | More Information

Shimano Announces New President

April 16, 2021


Shimano appointed Taizo Shimano, who joined the company in 1991 and served as a senior executive vice president since 2018 after leading Shimano’s Fishing Tackle division, as its new president. Former president Yozo Shimano will carry out the role of Shimano’s chairman and CEO. Taizo Shimano is the son of Keizo Shimano, who was the company’s top technician. | More Information 

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